Behind
Botanical Hair Restore Treatments
The RebuildM+ Hair Treatments
That is not just reconstruction, it is a way to restore identity to your hair fiber
Mineralization + Reconsturction
The Golden Path
Just like the ancient Japanese art Kinstugi where one single precious element gold meets multiple needs of repairing. reinforcing and transforming; rebuildm+ acts on the hair fibre damage and depleated by chemical treatments, mechanical stress, and environmental aggressors and heat tools with a formula that goes beyond a single function.
The new Oway reconsturction system works across multiple layers, just like Kinstugi master who not only seals cracks but also remineralises, strengthens and elevates rebuildm+ repairs the cuticle reconnecting damaged fibre links.
At the same time, it penetrates the inner structure to remineralise it, introducing new phyto-actives that, like gold powder mixes with resin, increases resistance to breakage and restores the hair's natural components - protein, trace elements and lipids.
The deep nourishment that flows through the fibre echos the fluid motion of gold seaping into the finest fractures.
The benifits of rebuildm+ system
Essentiality
The strength of rebuildm+ lies in the performance of it's formulas targeted actives, refined textures, calibrated actions.
Each product is designed to work in sinergy with the rest of the line, relying solely on process time and the right doesage based on the hair density and condition.
Beyond simple repair
Just as Kintsugi gives a new identity to a once broken object, rebuildm+ restores body and definition to the hair, infusing it with stength and renewed energy.
Hair treated with rebuilbm+ takes on a new presence. This is not just an asthetic gesture, but a complete act of transformation and renewal.
Hair re-emerges where it was most valnerable, stronger than before - regaining it's truest form of
Nature at the heart of every formula
Biodynamic
Lavender extract
Widely found in Italy and France, Lavender has been valued for centuries for it's fragrance. In the 18th century, it was used for nervous disorders and is still used today for it's calming effect on anxiety and insomnia.
Benifits: protective, antioident, conditioning, moisturising
Organic
Red Clover Sprout Extract
A next generation extract dirived from the unique sinergy of five essential trace elements(Magneisuim, Zink, Copper, Potassium, Selenium) naturally present in red clover sprouts. These elements are vital to hair structure protecting it's integrity and growth.
Benifits: detoxifying, anti-limescale, protective, revitalising
Upcycling
Citrus Peel extract
Extract derived from the peels of Italial oranges and manderians - valuable parts of the fruit often discarded in the food industry
Citrus peels are instead rich in bioactive compounds such as:
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Polyphenols - they protect the karatin structure(cuticle and cortex) from damage caused by free radicals (weakening, damage, dullness)
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Polysaccharides - with a cleatting effect on heavy metals
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Vitamin C - known for antioxident power
Benifits: metal chlelating, anti-pollution, detangling, anti-frizz.
Hair Repair Kit
Complete repair system for damaged hair
Rebuilding Shampoo ✽ Restructuring Mask ✽ Protective Serum
$220
rebuildM+ hair bath
$65.00 - 8.1 fl oz (240 mL)
A reparative shampoo that cleanses while supporting reconstruction of severely damaged, chemically-treated hair. Formulated with a biomimetic amino acid complex to start rebuilding the hair fiber and mineral-replenishing actives to restore internal strength. Biodynamic lavender and organic clover calm scalp sensitivity from processing. Improves manageability and adds visible body from the first wash—priming strands for deep repair with RebuildM+ Hair Mask.
Silicone-free
Phthalate-free
Paraben-free
Mineral oil-free
SLS-free
Vegan
Cruelty-free
Biodynamic lavender
Organic clover
Multi-amino acid complex
rebuildM+ hair mask
$90.00 - 5.4 fl oz (160 mL)
An intensive reconstructive mask that rebuilds severely damaged hair from within. Formulated with a high-concentration biomimetic amino acid complex to reconstruct weakened fibers and mineral-replenishing actives to restore density and strength. Biodynamic extracts calm sensitivity while improving elasticity and resilience. Hair emerges visibly fuller, softer, and more resistant to future damage.
Silicone-free
Sulfate-free
Paraben-free
Phthalate-free
Mineral oil-free
Vegan
Cruelty-free
Biodynamic lavender
Organic clover
Multi-amino acid complex
rebuildM+ no rinse hair serum
$88.00 - 3.4 fl oz (100 mL)
A lightweight leave-in reconstructive serum for damaged, weakened hair. Amino acids and mineral actives rebuild fibre structure; linseed and chia seal the cuticle for a smoother, more uniform surface. Upcycled citrus extracts protect against oxidative stress. Hair feels denser, softer, and visibly more radiant—no rinsing required.
Silicone-free
Sulfate-free
Paraben-free
Phthalate-free
Mineral oil-free
Vegan
Cruelty-free
Biodynamic lavender
Hydroponic red clover
Upcycled citrus extracts